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Rick Worthington Beef Consumers like the BQA
by Rick Worthington, click here for bio

Program: Farm and Ranch Report
Date: July 31, 2019

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The Beef Quality Assurance program is important to the beef industry. At least, that is what people who buy beef think, as well as those who are apart of the program.

Ashley Kohls is a BQA Coordinator for the Beef Council and tells the NCBA - when she talks to consumers, they want to know certain things about what they are buying - and eating.

And Kohl's explains, there is a process for beef producers to go thru before they are an accepted member of the BQA.

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